how top brands go deeper than just promoting products
Since 1912, Oreo has had a simple recipe for success: two chocolate cookies with one layer of cream. But since 2012, they have released 65 New Flavors…
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If you’re not familiar with the Youtuber and Twitch streamer Dream: Known for exciting Minecraft streams (best selling video game all-time) 43.2 million…
The most noteworthy thing about Kaleidoscope is its narrative. It’s a thriller series with a twist. It not only shows episodes out of chronological…
Spotify Wrapped is one of the most innovative viral campaigns we’ve seen in the last 20 years. 90M engagements 60M shares 21% increase in downloads With…
Influencing people into paying $600+ for their $20 shoes
Storytelling is one of the most effective ways to connect with people. Before you even promote your product, promote your purpose and show people how…
Cognitive biases that influence people to buy
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